If the news media is paying attention to what you do… or you wish they would. We’ll provide a fresh perspective on interacting and working with the media, a modern approach:
1. What reporters want from you when they do a story 2. The differences between interviews for TV, radio, newspaper, and social media 3. Different Interview formats and how to adjust 4. Ground rules for media interviews – what to expect, what’s “off the record,” and when 5. Why reporters get stuck on certain story angles or storytelling formulas 6. How to structure your responses for best results 7. Tricky tactics reporters will use to make you feel less comfortable and how to deal with them 8. How to avoid the mid-interview disaster
If the news media is paying attention to what you do… or you wish they would. We’ll provide a fresh perspective on interacting and working with the media, a modern approach:
1. What reporters want from you when they do a story 2. The differences between interviews for TV, radio, newspaper, and social media 3. Different Interview formats and how to adjust 4. Ground rules for media interviews – what to expect, what’s “off the record,” and when 5. Why reporters get stuck on certain story angles or storytelling formulas 6. How to structure your responses for best results 7. Tricky tactics reporters will use to make you feel less comfortable and how to deal with them 8. How to avoid the mid-interview disaster